Use these tools to review the performance of your client’s website. And your own…
HubSpot’s Website Grader tool is easy to use and looks fantastic.
It doesn’t just analyse SEO performance (like most other tools out there), it looks at overall performance, speed, mobile optimisation and security.
As a trusted IT partner to many businesses, you could use this tool to review your client’s website security. This would be a great conversation starter for you to use.
Page speed insights from Google is a more detailed tool to check a website’s speed.
Slow page speeds are the quickest way to kill conversions and sales.
If your clients want to improve the performance of their website, checking website speeds should be one of the first tests you complete.
If your client would like to improve their Google rankings or would like more traffic visiting the website, a more dedicated SEO tool like SEORCH will help.
It’s easy to use and to understand, as it uses a traffic light system across all of the different factors a search engine uses to rank your website.
With more and more people using mobile as their primary device, it is important that websites are designed with mobile in mind first.
Although most sites are automatically optimised for mobiles via their theme, there are still a lot of issues when it comes to usability.
Use Google’s mobile-friendly test to see how your website could be improved for mobile users.